Color plays a very important role when it comes to the fashion industry. Colors do many things when it comes to clothing. Certain colors can make people feel a certain way, it can make people look a certain shape, and even sometimes define a persons personality. Designers and fashion influencers all put a lot of thought into what colors they’re going to wear or what colors they’re going to incorporate into their clothing lines.There are different colors people wear for every season, every party, every career. Some colors make people feel more confident, other colors can make people feel more professional. Fashion color choices can tell a lot about a person. Most fashion designers incorporate color in order to achieve a harmonious garment design. Balance, proportion, emphasis, unity, and rhythm all rely on color. glamour.com wrote an article on color science and how colors are proven to make you feel happy, stress-free, seductive, and more. “Dark green, navy, charcoal, aubergine, or chocolate brown are all good color options to command power, whether at a work meeting or trying to convince someone to see your side of the story,” according to glamour.com.
Two important definitions in color include hue and value. Hue is the name given to a color such as red, yellow, green, or violet. It distinguishes one color from another. Value is the lightness or darkness of a color. The values of colors range on a graduation scale.
Pantone Inc is an internationally accepted authority responsible for creating the color standards system. Pantone’s color for this year of 2019 is “Living Coral.”
Sources:
https://www.glamour.com/story/color-meaning-fashion-clothing
Taylor's Blog 